For organisations

Bringing visibility to corporations through their people.

We train and empower your in-house employees to become trusted, visible voices in their field.

Powered by Mission Visible · Operating under Ti22 Films

The shift

A shift in the paradigm

Old paradigm

The Attention Era

The goal was to capture eyes and get a click, relying on polished corporate messaging and broad reach.

New paradigm

The Trust Era

Attention is no longer enough. If an audience doubts the source, attention yields zero business value.

The business case

Invisible employees make the company invisible to the discovery layer its buyers now use.

New business

86%

of decision-makers would invite a strong thought leader into an unplanned RFP.

Trust

76%

trust content shared by employees over the official brand page.

Talent

19%36%

rise in employee referrals as a share of external hires once staff were visible.

Sources: Edelman–LinkedIn B2B Thought Leadership Impact Report 2024; Edelman Trust Barometer.

The programmes

Three levels. One programme.

Clarity, confidence and on-camera skills, matched to the seniority of the people you enrol.

Level 1

Tribe

Baseline capability across a wider group.

Ideal for

Senior Managers, Managers, Assistant Managers, Team Leads

Level 2

Clan

Identify the stars to groom for public-facing, speaking roles.

Ideal for

C-suite, Managing Directors, EVPs, Hotel GMs

Level 3

Elite Clan

Tailor-made to the individual leader.

Ideal for

Presidents, CEOs, Board Members, Chairmen

Not sure which level fits your people?

Book a discovery chat

Who's behind it

Trained by the team that puts leaders on screen.

Mission Visible Teams is run by Ti22 Films, the award-winning Dubai production house behind broadcast and corporate content for the BBC, Dubai One, Expo 2020 Dubai and COP28.

It is powered by Mission Visible, the community where founders, CEOs and experts learn to become visible, trusted voices. Your people learn from the same team that coaches our members in front of the camera and on stage.

500+

CEOs trained

1,000+

leaders impacted

100+

brands helped

30+

international awards

Reim El Houni

Reim El Houni

Founder, Mission Visible · CEO, Ti22 Films

  • Career from the BBC to Executive Producer at Dubai One
  • Executive Producer of DXB Today on Dubai One (12 seasons)
  • Executive Produced Studio Expo at Expo 2020 and COP28 content
  • One of Fast Company's Most Creative People in Business
Ti22 Films

Ti22 Films

Production house, Dubai, since 2011

  • 30 New York Festivals awards and a Cannes Corporate Media Award
  • Broadcast-quality production for brands, governments and media
  • The team behind Mission Visible and the On Air bootcamps

Ti22 Films has produced for

BBC, National Geographic, Discovery, Dubai One, Expo 2020 Dubai, COP28, DP World, ENOC, Emirates Global Aluminium and PwC

Let's talk

A 30-minute discovery chat

Questions we'll explore together:

  • Has poor visibility ever cost you something concrete: a client, a hire, a promotion?
  • A small senior group going deep, or a wider group building baseline capability?
  • Is your team's visibility encouraged, left alone, or discouraged?

Book your discovery chat

Tell us a little about your organisation and we'll be in touch to find a time.